Pacific FC(PFC) played their first game on April 28, 2019. I started by setting up some print files for their business cards in March 2019, I designed most of their graphic design products including print media and posters, online advertising campaigns, game day brochures, and other props.
It was my role to work both remotely and in-house to produce all graphics within the tight timeline. I managed multiple projects and set up the plan for prioritization. I reported to their marketing director on the progress made on each task I had undertaken.
I utilized the colours related to the team and implemented patterns and textures into the designs to create eye-catching and engaging graphic content.
I designed graphics for their Instagram, Twitter, and Facebook that promoted their team and game days as well as enhancing the visual impact of their website landing page. Alongside this, I also designed and supplied a series of social media templates for their social team that enabled them to update at any time.
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©Vanessa Myeong 2022, Freelance Visual & UX designer, B.C., Canada. All rights reserved.